Journalism Videos - Tips and Tricks for Winning

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Get four videos plus downloadable teaching tools covering essential elements of four UIL Journalism contests — Feature, Editorial, Headline, and News Writing. Former UIL academic director Bobby Hawthorne shares his invaluable experience and advice on how to perform your best in these UIL Journalism events.

  • This four-video series was designed to serve as a time-saver for coaches and provides a crash course for students participating in these contests.
  • Each video covers the basics of one of the four events and allows students to learn quickly in the comfort of the classroom or even at home!
  • Downloadable sample prompts and/or PowerPoints accompany most videos.
  • Each subscription allows access to all four videos for one academic year, expiring on June 1st. The videos can be accessed from any browser.

Video subscriptions are activated M-F between 9 a.m.-3 p.m. CST by our order processing department. To access this product after making your purchase, login here. If you have any questions, please email


  • We recommend that students first review the sample prompt (for News, Features and Editorials) and then listen to the video. If time allows, watch the PowerPoint presentation. It fleshes out many of the points made in the video.
  • When you encounter a slide, you might want to pause the video and take a moment to read the information. Each slide is displayed for 7 seconds, but some students may need additional time to read or take notes.


Bobby Hawthorne is the former UIL academic director and author of the publication, "The University Interscholastic League: An Illustrated History of 100 Years of Service and Longhorn Football." He has also served as Journalism director and Current Issues and Events director of UIL and authored Hexco's "CI&E Notes," "Journalism Invitational Tests," and "PowerJournalism." Hawthorne is also the author of the popular journalism textbook, "The Radical Write."

Hawthorne has received a number of awards, including the Columbia Scholastic Press Association's Charles R. O'Malley Award for Excellence in Teaching and their Gold Key and James Paschal awards, the National Scholastic Press Association's Pioneer Award, the Journalism Education Association's Medal of Merit, and the Interscholastic League Press Conference's Edith Fox King Award, given for distinguished service to Texas scholastic journalism. Named a lifetime member in 1991 by the Texas Association of Journalism Educators, Hawthorne also received their Trailblazer Award.

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